The search engine for success. Using the Internet to increase the visibility of a small business today is no easy task. It can take a lot of time, energy, and moneyaespecially if youare not a computer expert. Here, readers can get a valuable overview of how search engines, web sites, ad services, and web logs can all work together to build a business, as well as practical hands-on tips, tricks, and planning tools to help readers create and execute a plan that utilizes the Internet to its fullest. * Googlea is widely recognized as the worldas largest search engineaan easy-to- use free service that usually returns relevant results in a fraction of a second * Author holds an MBA and has started and run several small businesses in addition to being a well-known technology book author * Perfect for the entrepreneur and small business market... squatters buy up common misspellings of domain names and then rely on users typing in domain names incorrectly for traffic. ... for the name aSuperior Wheelsa in the area of transportation, another company can be granted the trademark for Superior Wheels in ... BizTips Dona#39;t forget that specific product names can be good domain names, too, as the example of the Toyota Scion shows (see Chapter 2).
Title | : | The Complete Idiot's Guide to Growing Your Business With Google |
Author | : | Dave Taylor |
Publisher | : | Penguin - 2005-08-02 |
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